MARKET RESEARCH

Our analysts apply cutting edge analytic techniques from applied economics, computer science, and research psychology to help you develop an intimate understanding of your market today–and tomorrow.

AMS’s statistical consulting team has expertise with virtually every relevant statistical methodology, across a broad range of quantitative experimental designs, and with all statistical software packages. Because of our dual focus on both statistical consulting and qualitative research and analysis, we’re also experts in analyzing qualitative content–whether that takes the form of open-ended research questions, interview or focus group transcripts, or supplemental analysis observations.

Since 2009, AMS’s team harnesses our long-standing expertise in data and content methods and analytics to employ techniques customized to your specific concerns regarding present and future market, clientele, or target audience. Just a short list of our customizable market research and forecasting services includes:

Trend analysis
Conjoint analysis
Gap analysis
MaxDiff analysis
Turf analysis
SWOT analysis

Working with AMS guarantees your market research and forecasting questions will be articulated and addressed properly during the research process, that you’ll have an appropriate sample size to obtain robust results, and that your collected data will be analyzed optimally. When it comes to the analysis itself, we’re equally comfortable with conventional market analytic approaches and cutting edge high-dimension methodologies (such as machine learning).

We can assist you from the design of your market research–initial methodology and survey development – through designing and implementing the optimal analysis plan, performing your analysis, and providing a comprehensive, publication-ready write-up of your results. As part of our customized approach, AMS provides you with a dedicated team of subject matter experts and methodologists available to answer all of your questions.